Bloom
ART DIRECTION
Book DESIGN
PRODUCTION GUIDANCE
Bloom Science is a team of parents, public health experts, and IDEO designers that have been re-imagining sex-ed for public school kids. They are working on products to help families have big conversations about empathy, safety, and biology in a playful, smart, inclusive, and holistic way.
Bloom needed support establishing a design language to differentiate book sets, and manufacturing support for their first product, The Bloom Playbooks. These books modernize sex-education into conversations adults can have with kids. Designed for kids (age 5-14), are three volumes of three books each, covering topics like How to Talk About Safety Online and How to Talk About Puberty.